Sales Operations Experts Group

LOGO DESIGN

Because this was new business and in the consulting area for enterprise size companies, the goal was to develop a solid brand that showcased their expertise and experience. It needed to be more traditional and not whimsical or edgey.

We provided a variety of design options. Four of the final choices are shown below.

A  logo was selected and finalize to include a vertical and horizontal orientation as well as grayscale versions. The final rand pieces were to design business cards and create a simple style guide. This is included in our Small Business Brand Package.

CREATING A PRESENTATION TEMPLATE

Using the new branding, we created a simple presentation template.

BUILDING THE SITE

There was no existing site, so we could start with a clean slate. The client wanted a clean, professional look that would appeal to larger software companies. Content for the site was minimal making it easier to quickly build out a site. The final website build  took less than a week once the client completed the initial content.

We used the branded colors from the logo and added orange for buttons and other calls to action.